Fit Park Academy

Fit Park Academy, one of the city’s biggest gyms, approached us as they were preparing to open. They needed a fresh, engaging video and a strong social media strategy to build a community around their unique facilities. Already familiar with gym-related content, we had a solid foundation to bring their vision to life.

To create an authentic connection with their audience, we focused on building a community-driven brand identity. We began with a dynamic video that highlighted Fit Park Academy’s impressive three main zones: fitness, calisthenics, and bodybuilding. Beyond showcasing the gym’s facilities, we worked on establishing a community vibe by offering clients of the gym personalized videos that spotlighted their fitness journeys, achievements, and favorite trainers. To further engage their followers, we collaborated with a popular local comedy influencer, crafting a light-hearted sketch video that demonstrated the gym’s atmosphere in an approachable, fun way.

Over the past year, our partnership has grown. We continue to provide Fit Park Academy with monthly strategies, content creation, and targeted paid ads. Occasionally, we also handle graphic design needs and event coverage, strengthening their community connection. This consistent and multifaceted approach has not only driven follower growth but fostered a vibrant, supportive fitness community within Fit Park Academy.

Check out @fitparkacademy on Instagram

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E-mail:  Onit@306cma.com
WhatsApp:  +221 78 388 15 63

Based in:  Dakar, Senegal

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